OptionsHouse Strengthens Online Marketing Team Announces Two New Hires to Promote Online Education

  • Pierce Hasler named as Director of Online Marketing
  • Marta Temmer hired as Online Marketing Manager

CHICAGO -- May 16, 2008 - OptionsHouse, Inc. ("OptionsHouse"), an online retail and institutional brokerage firm, today announced that it has hired Pierce Hasler as its Director of Online Marketing and Marta Temmer as its Online Marketing Manager. Their role will be to increase online awareness of OptionsHouse’s trading platform and the company's increased focus on education for options traders.

“OptionsHouse has built a market-leading trading platform and is now in the process of further enhancing our educational resources,” said Scott Brueggeman, Chief Marketing Officer at OptionsHouse. “Pierce and Marta will focus on extending our services to more customers, and ensuring we continue to provide top quality tools and education to options investors. ”

“We are pleased to bring Pierce on board, who has spent five years driving online traffic to Web sites for Kaplan, the education provider,” Brueggeman said. “Pierce has expertise in growing Web site traffic through search engine marketing and Web site management and optimization; also, his experience in structuring educational sites for easy navigation and usability will really benefit OptionsHouse customers.”

“I look forward to helping OptionsHouse attract new customers and generate an even larger following,” Hasler said. “My goal is to let traders know that OptionsHouse offers leading options education as well as an industry-leading trading platform.”

Marta Temmer brings over eight years of experience in online marketing, project management and technical implementation from ULTA, Inc., where she gained significant expertise in e-mail marketing, deliverability, and optimization.

“Marta will share the full extent of the trading and educational resources we provide to our customers, and will bring in new users by communicating the benefits of our site through targeted e-mails,” Brueggeman said.

“I'm excited about the opportunity to share so many positive messages about OptionsHouse in the course of educating traders,” Temmer said.

Press Contact

OptionsHouse, LLC
Beth Gaston Moon
312-676-8800
bmoon@peak6.com

About OptionsHouse:
OptionsHouse, LLC, is an online stock and option broker delivering a fast, streamlined trading experience on its professional-grade trading platform, accessible at OptionsHouse.com. OptionsHouse's flat-rate commission structure offers online trading of $9.95 per option trade and $4.95 per stock trade, with no escalating fees, regardless of size.*

In Barron's 2008 survey of Online Brokers, OptionsHouse earned a four-star rating and its innovative platform was ranked number-one for "usability."1 A licensed FINRA broker-dealer, OptionsHouse, LLC was founded in 2005 and is a subsidiary of proprietary option-trading firm, PEAK6 Investments, L.P.

About PEAK6:
Established in 1997, PEAK6 Investments, L.P. ("PEAK6") is a leading financial institution in Chicago with an established track record of success in proprietary trading. PEAK6 is also rapidly expanding its commercial focus to include innovative initiatives in asset management and online media.